Archive for January, 2009

How to Achieve # 1 on Free Hosting

Sunday, January 18th, 2009

A domain name and paid hosting are considered essential for an internet marketer.Majority of the websites that are successful have their own domain name and a paid host.However , is it possible to run a successful website on free hosting ?

A lot of people will answer no to that question.But it is very much possible if the right marketing techniques are applied.First of all , what is free hosting ? A website is basically stored for free on a company’s server and in return some will put their ads on your site for free.

This can be very annoying indeed sometimes.In the case where there are two or more pop-up ads displayed , some people will not bother to look at your content.

Another thing to look at is that you will lose some credibility. Having a website on free hosting will not show you up as being truly professional. People will wonder what are you doing with your revenue if you generate any.

Still, this can be overcome to a certain degree. How can this be done ? Simply. By giving your visitors the best quality information as possible. Make that the best original content.

Optimising your website is also key. Title, description and keywords tags are very important to your site’s success. The title, description and keyword tag combination can send your ranking mile high. Test several variations and see which one works best.

Link popularity can make or break your website. Almost all of the major search engines use this as the main factor when giving you a ranking. You need to find quality websites similar to yours to link with. The more quality links, the better it is for you.

So, you still don’t believe it is possible ? My very first website is hosted free on the Geocities network. It has achieved #1 and top ten positions in dozens of search term categories on MSN, Google, Yahoo, Lycos, Excite and AOL.com.Plus two awards.

A domain name and paid hosting are considered essential for an internet marketer. However, if these are not in place your website can still be successful. All you need to do is apply yourself and the right marketing techniques.

P.S. A little secret here. A positive mindset is the best marketing tool you possess. Learn to use it wisely in your marketing campaigns.

© Nicholas Dixon

EzineArticles Expert Author Nicholas Dixon

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Nicholas Dixon is a Jamaican webmaster, writer and affiliate
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Online Investing from the Comfort of Your Home

Sunday, January 18th, 2009

Though I have been working in an Indian manufacturing Industry for over 30 years, and my employer is coming under the category of top ten industrialist of India, my knowledge about stock market was terrible. I was not even using my company’s employee 401K. But based on a relative’s advice, I decided I had to learn more. A couple years ago, a cousin of mine pushed me to invest some of my earnings into the stock market. I was hesitant, but I ended up buying just a few shares from my local broker in profit making companies. My first impression of the stock market went exactly how I had hoped it would go, I made a little profit and learned a lot. Ever since this experience I have been investing in stock options. This field that scared me just a few months ago now was an integral part of my life. Unlike the present paperless system, at that time shares were still printed. Slowly my involvement in the stock market went up. My stock broker started using a personal computer. In India, due to rapid computerization and internet connectivity, there was a dramatic change in all fields including the stock market. I slowly realized that stock options trading strategies had progressed and I began to learn more about this field. Options trading went from an alien topic to a well known topic often advertised on television. Stock prices are now given on television. As option trading increased, I felt that I had to open up a paperless trading account and it wasn’t long before I had opened an online account and was trading daily. I soon saw a lot of volatility in the market and my fortune. I was such an active trader that i often used my cell phone to execute trades. Now three months back I applied for the software of the broking agency and got it installed in my personal computer at home. My wife, who is a commerce graduate and housewife, is utilizing this opportunity and trading on my behalf. Now my confidence level has gone up and I have begun guiding my friend on trading. Now I watch the world markets along with the Indian market. Presently, the performance of all markets are interdependent. I believe the American market guides the world market. Where the American market goes, the world follows. Every trader loves to see the markets in the green. TheScienceOfTrading.com provides 90 free minutes of videos on option trading systems and provides a complete and detailed learning to trade options videos for beginners to experts.

The Gambling Pastimes Betting Fans Enjoy Revelling in: a Short Guide to Gaming Establishment Taking Chances

Friday, January 16th, 2009

If you have not grasped betting hall risks and options, you’ll find more about this topic here… A running definition of a betting house is a construction that offers gaming. At such a place, visitors may game by challenging the coin-operated machines or trying out some other games of luck. Gaming room games most likely include transparent chances constituting them which maintain that the gambling house keeps hold of its superiority above the gambling fans.

More often than not, casino games can goad you into being obsessed very quickly. Let’s reflect on the infamous slot-machine, a coin operated instrument with three or more cylinders which circle when a handle attached to it is started. The machine generally remits corresponding with predefined patterns of logos displayed on the front panel of the instrument. Sadly, betting hall games suggest a mirage of influence, thereby deluding the visitor — the punter is awarded decisions, but in reality these will not remove the gamer’s long-term negative odds. This is brought about by the the betting establishment not refunding the full wager as hoped for. This modus operandi is notoriously noticeable in well-known casino games such as seven-card stud poker, dice, roulette or blackjack.

Straight poker is indisputably an incredibly fashionable casino game. The gaming devotees, holding concealed hands, will bet into a principal pot that is ultimately paid out to the last punter owning the highest set of cards. (And as eveyone knows, the shameless bluff may well prevail too!) Commensurate with seven-card stud, blackjack too is a highly trendy casino game. A considerable chunk of its is owed to its particular mix of chance and mastery and decision making, not to forget a practise titled “counting”. This is a peculiar tactics in which betting devotees may significantly bend the winning odds of the card game to establish the upper hand by both betting & strategic decisions established on the cards dealt.

“Craps” is a famous casino pastime utilizing the throw of 2 dice. Clients may make wagers on the score of 1 spin, or on a series of spins of 2 dice. Dissimilar to blackjack, there’s no credible sustainable winning tactics you could profit by to bend the odds. Roulette is a well-known game: a croupier turns a roulette wheel encompassing precisely 37 (European roulette) or, respectively exactly 38 (American roulette) independently numbered pockets in which a tossed ball must settle, thus defining the winner Assuming that our punter has bet on a specific number which makes it, in other words it is actually having a streak of luck, the guaranteed ward will be thirty-five to one, the pledge will be repaid. Ergo in total it’s multiplied by a factor of thirty six.

Please make sure to be alert however, as these gambling house pastimes may well be especially addiction forming. Uncounted lives have probably been demolished as a result of reckless gambling & whereas it admittedly seems like fun, do your best to moderate yourself.

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The Secret Rules of Selling

Friday, January 16th, 2009

I’m about to share with you the secret rules of selling.

Well… okay… they’re not really a secret. But not many people think about them – - that’s for sure. You may already know them, unless you’re completely new to marketing.

Here’s #1: People don’t like it when someone tries to “sell” them something. Is that profound or what?

Perhaps this is best illustrated by thinking of how you feel when walking onto a car lot to look at that new or used vehicle. Look forward to it? Probably not. I’ve had some bad experiences in those places.

When anybody tries to “sell us” we tend to feel manipulated. We don’t like the idea of being pushed into buying.

The person reading your sales copy feels the same way.

And now… the good news.

If you write your sales letter correctly you won’t have to worry about your prospect feeling manipulated. Why?

Because if your sales letter is written properly you can entice your prospect into genuinely WANTING what you have to offer.

How do you do this? By writing in such a way that your product or service appeals to the emotions within your prospect. This is key. Why? Because #2 in the secret rules of selling is emotions control the buying process.

Did you think people buy things for purely “logical” reasons?

Nope.

People buy things for emotional reasons.

We are emotional creatures. These emotions are tangled with our “logic” more than we might care to admit.

Which leads us to #3 in the secret rules of selling…

After people choose to buy something to satisfy an emotion they use their logic (their reasoning) to justify the purchase they WANT to make.

Always remember: A) emotions first B) reasons second

The logic to justify a purchase comes AFTER the emotional attachment to the product/service has been established. If a product doesn’t appeal to you emotionally first then you never move forward to the point of using logic to justify making a purchase. It’s that simple.

You buy something because of what you believe it’s going to “do” for you. Like… make you better looking … be richer … be more productive … or more comfortable … or make your life easier in some way – - etc. The idea of these things tends to make us “feel” better.

Ever go into a Starbucks and buy a super-sugary triple chocolate pastry and a double latte smothered in whip cream?

No? Okay. A banana split? Sure!

Why?

It’s not healthy for you. Treats like that can give you diabetes. But if you like ice cream… or coffee and pastry you don’t care. It tastes good!

Mmmmmm.

It FEELS good too. That kind of purchase isn’t rational. It’s about feelings. Taste. Smell. The sugar-rush. A feeling of satisfaction in your belly.

The secret rules of selling dictate that your sales copy must first be aimed at your prospect’s emotions.

Logic does play a role. But only after the emotional appeal has been made. Go ahead and give the facts and figures about your product or service. But only after the emotions within your reader have been stirred.

Your prospect doesn’t want to be pushed. But she or he likes to be tempted.

Oh yeeeeeeessss…

We’re emotional creatures. We want to feel good. We want to be popular. We want our lives easier. We want more time for leisure. We want adventure. We want happiness…

… and the secret rules of selling dictate that sales copy must link what your product or service DOES to the emotions within your prospective buyer.

You’ll be writing your copy to stir up feelings like envy, fear, insecurity, pride, laziness, greed, vanity… etc. Then you’ll be trying to show off your product or service as the thing that will fulfill their desire and meet their needs.

Read advertising “classics” from guys like John Caples and Victor Schwab and you’ll learn how to write copy that applies these secret rules of selling in your sales letters and web copy. You’ll be astounded by the results.

Copyright 2006 Joseph Farinaccio

Joe Farinaccio helps business owners and entrepreneurs make money using direct response advertising. To discover the best ways of selling your product/service, and the how-to’s of profit-pulling sales copy … visit his website at … http://www.sales-letters-and-marketing.com

How To Set Goals

Friday, January 16th, 2009

How to set goals? First of all, don’t confuse wishes or desires with goals. Often, people want things, situations or accomplishments, and call these goals. Then they’re disappointed when they don’t get them. Just naming your desires isn’t effective goal setting. Good goals have some or all of the following:

1. Good goals are specific. A goal like, “I want to be healthy” is too general. “I want to lose weight and walk three times a week,” is better.

2. They’re realistic. Unfortunately, even if it is possible that you could become an astronaut, if you’re already 55, you better try to become a pilot for now. Unrealistic goals set you up for failure.

3. They’re written down. Writing down your goals is a way to make them more real, and this influences your subconscious mind, especially if you review the goals regularly.

4. They’re measurable. Exactly how many pounds do you want to lose? How much money do you want to make? How will you know if your relationship is better?

5. They’re motivating. Setting a goal for the right reasons is a good start. Good goals get you excited when you think about the benefits of accomplishing them. You should also learn how to re-motivate yourself, and reward yourself when you make progress.

6. Good goals become plans. Taking a goal and making it into specific steps makes it much more likely to be achieved. It’s easier to take one step at a time.

7. They have specific deadlines. By what date will you have a new job? Setting target dates really helps you measure progress, and motivate yourself.

8. Good goals consider personal factors. Will you succeed if you feel like you don’t deserve it? Possibly, but unlikely. You have to learn how to set goals for your personal development as part of any other major goals.

9. They’re followed by action. A secret of motivation and to getting where you want to be is to start with any movement towards the goal. Action begets action. Start slow if you must, but start.

10. They’re not written in stone. All major goals naturally evolve. Why would you become a family doctor once you learned that you liked doing lab work better?

That last one is a tough one. A change of course and an excuse are not the same thing, but to know the difference requires a certain level of self-awareness. Develop that, and you’ll be more likely to get to where you want to be. Especially if you use all ten of these keys to how to set goals.

Steve Gillman writes on many topics including brainpower, weight loss, meditation, habits of mind, creative problem solving, generating luck and anything related to self improvement. Learn more and get FREE e-courses at http://www.SelfImprovementNow.com

Goal Setting & Goal Getting

Thursday, January 15th, 2009

The Law of Can’t – You cannot achieve a goal that you do not have. That sounds so obvious, but we so easily forget it. We have wishes, desires, or dreams, but then don’t turn them into goals. And then we wonder why we don’t make progress toward our wishes, desires, and dreams.

The Law of Ink – Here’s a quote from pastor John Rickenbacker, “The dullest ink is stronger than the sharpest memory.” In other words, write your goals down. Commit them to paper.

The Law of Work – Richard Bach said “there is no such thing as a wish without the power to make it come true. You may have to work for it, however.” Goals require work. So do many things worth doing.

The Law of Dreams – It’s been said that “a goal is a dream with a deadline.” One of the keys to successfully achieving goals is to have a deadline that other people know about. This will help hold you accountable. And then if you really want to change your life, achieve the goal before the deadline.

The Law of One at a Time – When you are first learning how to set and achieve goals, it’s best to start out with just one. This will allow you to:

focus on one goal at a time

avoid getting overwhelmed

experience the success of achieving a goal

build momentum for the next goals

Remember, we all have to walk before we run. As you strengthen your goal setting muscles, you’ll be ready to add more and work on several at the same time.

The Law of Slipping – This is where lots of folks begin to lose sight of their goals. No matter how much we want to change something, it’s human nature that we will slip up now and then. The danger when we slip up is to say “Well, I blew. I might as well just give up.” Wrong. You fell off the horse, brush your self off and get back on it. This leads to…

The Law of Persistence – Entrepreneur Robert Allen says “In the battle between the rock and the river, the river always wins. Not because the river is stronger, but because the river has the power of persistence.” Stick with it! Don’t die of thirst a few feet from the water fountain.

The Law of Getting – While you are busy setting goals, make sure you remember this is all about getting goals. And then once you get them, to enjoy them.

Jeff Herring - EzineArticles Expert Author

Visit http://www.TheArticleGuy.com for more leading edge tips and tools for writing articles that bring you prospects, publicity and profits. You can also subscribe to our monthly Article Writing & Marketing Tips Newsletter. You are also invited to visit my Express-Start Article Writing Program for more information on the next article writing tele-seminar.

5 Steps to Make the Rest of 2005 Extraordinary

Thursday, January 15th, 2009

So here we are in July. Where did the first half of the year go? It only seems a couple of weeks ago that I was drinking festive egg-nog, wearing my Christmas sweater and humming ‘Sleigh Ride’ too loudly in line at the supermarket.

It’s kinda scary to think that there’s just six months of 2005 left to run, and we’ve already had the longest day of the year which means that the nights are starting to draw in (I’m not trying to get you down, honest!). So how’s the first half of the year gone for you? Was it what you expected?

Most importantly, what do you want the next six months to be about? To help you get clear on the rest of your year, here’s what I want you to do,

  1. Take a moment to think about the last six months – January to June. Think about everything you’ve done, the opportunities that came along, the tough times and the fun times, and think about where you are now having gone through the last six months. Give the first half of 2005 a rating from 1 to 10 – it could be a big-grin scale, a temperature scale or a fulfilment scale. How would you rate your 2005 so far?
  2. Now go forwards in time six months, and imagine yourself on a crisp December morning (or warm if you’re somewhere hot!). You’ve put effort into moving things forwards and it’s worked – things have progressed in some important ways and you’re seeing results and reaping the rewards. Using the same scale as before, what rating do you want to give to July to December? What rating respresents how you want to feel about the next six months?
  3. Imagine that it’s still that December morning. You wake up, your eyes flicker open and things are different. Things have moved on, you have more of something and things have changed for the better. What one thing would make the biggest difference to you? What do you want things to look like or feel like on that December morning? Be as specific as you can be (close your eyes if it helps) and write down what comes out for you. Maybe it’s building your confidence or boosting your self-esteem, maybe it’s finding a new partner or improving your relationship, or maybe it’s finding work you can love or feeling more fulfilled in the work you already do. Whatever it is for you, have fun thinking about what will be different when you have it.
  4. Don’t stop there – create another two things that would be amazing to have, do or be on that same December morning. What’s bugging you right now that you’d like to change? What would make a huge or powerful difference to you? Again, be as specific as you can be about what you want to have, do or be on that December morning and write down your ideas.
  5. You’ve just created three goals that you can achieve within the next six months. Keep them somewhere close to you and be sure to pay positive attention to those things as often as you can. Feel good about them and imagine yourself there with all three in place – pretty darn good, right?!

    But it doesn’t stop there. Each and every week from now until that December morning, dive back into your goals and feel what it would be like to have them, then ask yourself ‘What’s one thing I can do this week that will move me forwards?’. Each week, think of what decision you can make or what action you can take that will be one step forwards, no matter how big or small.

Simply by paying positive attention to what you want all kinds of things can just fall into place, but there’s nothing like quite doing something about what you want! Be excited about the rest of the year because it truly can be extraordinary – you just have to make it extraordinary and allow it to be extraordinary. Yep, we’re half way through 2005 already – but the best can still be to come.

About the Author
Steve Errey’s free ezine ‘
Being More
‘ shows you proven ways that YOU can have, do and be more than you thought possible. By signing up you’ll also receive a special report titled ‘5 Little Secrets Other Coaches Won’t Tell You‘ – visit http://www.steveerrey.com now.

Steve Errey is one of the UK’s most successful coaches and specialises in personal growth for thirtysomethings – helping them with their careers, relationships and confidence and to get more fun, fulfilment and freedom. For more information please contact Steve on 0845 644 3001, by email at steve@steveerrey.com or visit his website at http://www.steveerrey.com.

Here’s the News: All the Benefits of a Online Rakeback Offer

Thursday, January 15th, 2009

Numerous players have asked me “Why should I commit to any rakeback deal? I play online when I have an incentive.” What will happen if one day you get the chance to take poker up professionally? There are numerous gamblers in the gaming world that are very upset at disregarding Full Tilt Poker rakeback but nowadays all of them have now signed up for each leading online poker room and skins. Don’t turn into one of them.

If you are a person who wagers less than a couple of dollars and only plays when you are clearing bonus sign-up rewards, you could be taking usually around 100% rake back considering the bonus on the stake. One leading room lately shut down betters that logged into the betting room just for this kind of betting. Nobody knows for sure if this exercise will inspire a new trend. If it ocurrs then at once a rake back offer will become an essential. Rakeback Offers

Soon you may just hit tiptop form and then become very successful, that’s if it has not come about already. I was injured in an accident and came across poker whilst recovering, I have never had any regrets. That’s the best part of two years ago and believe me I have not even once required a job since then due to online gambling and rake back deals. Forward thinking is always a great plan. Look at it as an investment in tomorrow, even if you don’t suppose poker rakeback is for you at the moment it for sure might become a fantastic deal in the future, there is nothing to lose and everything to gain. Should you be thinking about trying out a different poker rooms checking out rake back is important.

Rakeback Professionals is proud to have so many reputable partners. It is as effortless as surfing to a The Rakeback Professionals site affiliate website or even as pain free as e-mailing. Every affiliate can easily set everybody up at once. You will be set to play straight away. Sign up with an affiliate through Rakeback Professionals you will be able to rest assured this affiliate has been evaluated and in addition agrees to permit The online poker players’ interest organization Rakeback Professionals to arbitrate any conflict that may occur. Granted that we invariably investigate each of our affiliates, problems have been few and far between and we invariably work at once to look into each concern to take care of all bettors.

Increase Sales – Overcoming Barriers

Wednesday, January 14th, 2009

Ever thought to yourself, “If only my team members would complete the tasks that we mutually agreed to in our action plan.”

Most managers have felt this way about certain employees at some point in time.

Let’s face it, some employees have a very hard time consistently executing tasks that “should” be relatively simple to complete.

So what are the barriers getting in the way of their success?

Actually, there are several types of barriers – but perhaps not the typical sort of barriers that you may be thinking.

Barriers can be classified in three major categories. Each category identifies strong barriers that, if not quickly identified and corrected by the team leader, can negatively impact the progress of your team.

The Three Major Types of Barriers are: (Hint: Remember A, B, C)

A-ttitude Barriers

B-ehavioral Barriers

C-onceptual Barriers

Attitude Barriers
Every employee must take ownership of his or her own attitude.

A manager is NOT in charge of anyone’s attitude except her own. If an employee has a poor and non-productive attitude and is not willing to correct it, that is a personal choice and that person needs to be held accountable for that decision.

Quite simply, there are too many quality people who are willing to learn and add value to an organization, for a leader to invest time and money on anyone who makes the conscious “choice” to portray a poor attitude.

Keep in mind, if a leader does NOT hold team members accountable for non-productive attitudes, then he/she has in essence told the team “it’s ok”.

Employees’ displaying poor attitudes is NOT ok. A leader should never allow herself to be seen as “sanctioning” this kind of behavior.

Here is a great way to communicate expectations about “owning your attitude” to your team.

Go to any hardware store and buy the largest coat hook that you can find. “The Hook” will be a visual reminder to your team members that you expect them to leave any personal issues or poor attitudes on this hook prior to beginning their day.

(Suggestion: You might want to paint The Hook a bright silver or gold color, and perhaps even mount The Hook on a nice piece of stained wood. Hang The Hook in a common area, away from customer view, where employees will see it often and be reminded throughout the day about your expectations of leaving poor attitudes on The Hook – as they do not belong anywhere in the workplace.)

When you introduce “The Hook”, and your expectations relating to attitude, you might say something like:

“Rest assured, if you each will make sure to leave all your personal issues on the hook each morning when you arrive, I will take personal responsibility for guarding it on your behalf. I will watch over it for you throughout the day, and I promise that every night when you are ready to return home, it will still be there – just waiting for you to take it back home with you. That is my solemn promise to each of you.” :)

Behavioral Barriers

Behavioral barriers equal actions not taken or completed, which hinder the achievement of maximum results.

Behavioral barriers refer to an employee not completing critical sales management tasks as expected – despite having mutually agreed to do so.

Managers spend most of their time coaching to behaviors – working to increase results of the mid-level and low-level producers.

Examples of behavioral barriers include techniques, strategies and skills such as:

Prospecting
Profiling
Telemarketing/scripting
Overcoming objections
Asking for the business
Closing the sale
Following up and managing the relationship

Leaders who are very successful in overcoming behavioral barriers follow this three-step approach in this sequential order:

- Managers must TEACH employees what behaviors (actions) are expected

- Managers must COACH employees to build their confidence to master sales management behaviors

- Managers must EXPECT and hold employees accountable for completing the desired behaviors on a consistent basis

Conceptual Barriers

Conceptual barriers are the absolute most difficult barriers to overcome.

Conceptual barriers are the barriers that are right behind the eyes, DEEP within the brain. “Beliefs” which were planted at a very young age and re-enforced over a long period of time – which is why they are so hard to “dislodge”.

Here are a few quick examples of conceptual barriers:

(Think back to your own childhood. Were you ever taught any of the following rules?)

- Don’t talk to strangers
- It is impolite to talk about money
- Never interrupt important people
- Wait to be asked

Now think about what you are asking your sales people to do.

- Telemarket (cold call)
- Profile/Prequalify based on ability to buy
- Create new relationships

Do you see how many of the things we were taught as children fly directly in the face of today’s daily sales management expectations?

It is no wonder why some folks have such a difficult time adopting certain routine sales management practices. They are quite literally “handicapped” by a belief system that limits their potential for success.

As a leader it’s your responsibility to approach performance issues with a clear understanding of these predetermined belief systems. Armed with this knowledge you can more quickly address issues in a way that can help both the sales rep and your entire organization.

Richard Gorham is the founder and President of Leadership-Tools, Inc. His web site, http://www.leadership-tools.com is dedicated to providing free tools and resources for today’s aspiring leaders. Offering high-quality tools in the areas of Business Planning, Leadership Development, Customer Service, Sales Management and Team Building.

TEN Answers That Turn Your Visitors Into Your Customers

Tuesday, January 13th, 2009

You know… Before purchasing your product a person comes to your order page minimum of 7 times? Nobody buys a product or service in their first visit. People search, compare, estimate, test… They look for affordable and good product that fulfil their needs.

Before buying they get so many questions in their mind.

If you answer these questions, sure they will become your potential customers.

****1.What did I get from your product?****

List out the benefits on your order page. If you don’t have a seperate order page and order link is on the sales page itself, then put a small red box just above the order link and highlight two or three of important benefits of your product.

You can also keep your order link like ‘Click here to see how I earned $455 from $25 with MY Proven Formula’.

Above is far better than just old, plain and dumb link like ‘Click here to Order’. Don’t you think?

****2.For how much I get it?****

People are more concern about how much they are gonna spend on your service. They compare the price and features of your product to other product’s features and price. So have a look around how your competitors are selling.

Keep your price bold. Manytimes I myself scroll the page up and down to look how much that particular product costs.

****3.Why should I get it from YOU?****

Good question. If there are twenty people selling same type of product it will become your responsibility to explain the unique features of your product.

For example you are selling web hosting packages. Offer Live support for certain hours for your customers. Your clients love to get Instant help from your help desk.

If you are selling an ebook offer free upgrades. Show the list of previous upgrades if you have. This gains the confidence of your visitor that you are really holding on to your words.

****4.What benefits did I get if I buy your product?****

Always and always remember to list out and make prominent of the benefits they get from your service. Most of the sales letters are few meters long and are whole lot of paragraphs. People doesn’t have time to spend lot of time at their first visit.

If a person comes to your web site from a search engine, he just scroll down and get the idea of what you have. So be prepare to put some prominent boxes with the benefits and main features. Use bullets or arrows with clear space in between the lines.

****5.What is the purpose of the product? How it works?****

If you reading the above question, it should be flashed to your mind that people like a demonstration of your product.

  • Live demo

  • Pictures of the product- how it works

  • Trial download

  • Free sample

****6.How fast can I get it?****

If you process your order manually and you do open your email every two days, your buyers become impatient. If possible try to provide instant download.

Some products need approval before delivering. For those you need little time. Tell this clearly on your order page or customer landing page after purchase. So there will be less chances of getting emails from them and charge backs.

****7.What if I don’t like it?****

Provide a demo as said above. Most of the times this clears this question too. But still people need little more support in buying your product.

Offer money back guarantee if you have one. One week, fifteen days or 3 months… It is up to you.

****8.Why should I believe you?****

Testimonials…

Get some testimonials from your existing customers. If your product is new then offer it to your other product customers in return of a testimonial. Offer full evaluation version and get some testimonials.

****9.Are your site using secure server for Credit card transactions?****

Use a well known payment processing company to handle your transactions. Below the order link keep text that says all your orders are processed securely.

Point them to your private policy on how their information will be utilised by you.

****10.Did I get support for the products and free future upgrades?****

If your buyer get any problem with your product, be there to provide support. People may not know how to use your product.

Provide them:

  • Help files

  • Help desk

  • Frequently asked questions

  • Support email

  • Community forums

If you can clear all these questions ,well…then you have earned a potential customer. Be breif and clear in explaining your points.

About The Author

Radhika Venkata

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